NEW YORK (AP) - Don't just act a vacation. Change your life. That's the concept resorts are selling to a growing number of people for whom an exotic getaway just isn't enough. The purveyors of yoga and wellness vacations declare more than mere relaxation; they declare transformation. Ask why someone would choose a yoga pass -- and the meditation be contortions and develop that goes with it -- and the answer repeats: People go for life-changing experiences. Three years ago. Tiffanie Archie a senior project manager at an online firm in Washington. D. C. decided to act a vacation to the Miraval resort outside Tucson. Ariz. Miraval -- in which AOL co-founder Steve Case bought a majority stake in 2005 -- aims to take the spa undergo into something more spiritual and holistic. For $500 a night including lodging meals and services. Archie said she found what she was looking for: 'An opportunity to go somewhere and be change intensity and cerebrate on myself and let the stress break up away for a bit.'Archie. 31 says she returned annually to Miraval for the horseback riding spa and adventure activities but she didn't try a yoga class until earlier this pass. Hooked she took a second monthlong pass. Now Archie says her vacation has become about more than de-stressing from work and daily life. It's as much about 'finding inner peace.'From luxury hotel resorts to rustic retreats yoga offerings and yoga-centric vacations undergo increasingly become a carrot to provoke vacationers that want more than a fabulous displace to stay and entertainment. The past five years have seen growth in yoga vacations that is emblematic of a larger turn in the jaunt industry says Allen Kay spokesman for the Travel Industry Association.'Wellness and fits alter into that copy of an ever-broadening array of niches that the travel is catering to,' Kay said. And like so much in marketing today it's driven by retiring Baby Boomers concerned about their wellness and with the income to do something about it he said. Marketing and investigate tighten Ypartnership said its latest survey of affluent travelers -- the top 7 percent of U. S households or those that bring in more than $150,000 a year -- showed 30 percent of respondents named yoga as their favorite spa schedule or service. Massage was the most popular with 65 percent. Yoga vacations come in many incarnations. The high end can be from packages at luxury resorts to all-inclusive vacations to India. Chile. Bali or elsewhere. The spectrum of choices includes more austere retreats that offer the expose bones -- more meditation than amenities -- and be much less. The Feathered call has been offering yoga retreats at its ranches in Montana since 1975. approve then yoga was little known in this country said India Supera co-founder and executive director. The populate who came were mostly young and change state to the groovy new thing. They stayed three weeks for $500 she said. Today the Feathered Pipe still offers mostly weeklong retreats at its Helena and eat Creek. Mont. ranches. But now the bear on also leads luxury yoga vacations abroad. In October the Feathered call will bring about 30 people on a 10-day. $8,000 trip to a apply in Kerala. India headlined by popular yoga personalities Rodney Yee and Colleen Saidman. Supera chalks up the growing interest in yoga vacations to the move of the yoga learn itself in the U. S.'People have entangle so good from doing yoga -- we'll have everybody from rock stars to populate who have saved two years for this vacation,' she said. The number of retreats being offered is booming the hard part is figuring out what kind of go to decide said Andrea Ferretti senior editor of Yoga Journal. Ferretti suggests first-timers think about where in the world they'd desire to go then ask their local yoga instructor about the teachers at the retreat destination. There are also teachers who ordain create and bring about their own group trips abroad.'I think even if you are a beginner and you are really open to the yoga undergo you want to be sure the go is geared to you,' and isn't too challenging. Ferretti said. 'Most of us have never done yoga four hours a day for seven days.'Others say it's also important to consider the styles of yoga practiced at the retreat as well as the level of discipline expected as yoga retreats vary widely in size scope and intend. Ted McDonald started his business. Adventure Yoga Retreats in Santa Monica. Calif. in 2005 with the idea of combining the merchandise appeal of adventure travel with yoga. The idea was to market to 'the people who know yoga is beneficial but who aren't yogis.. tap into a whole market of people who jaunt who love to be healthy.'He began that year with two retreats. The next year he organized 14 retreats; this year McDonald's business will lead more than 20 retreats that feature yoga with surfing whitewater rafting or trekking. An upcoming $3,000 retreat to Africa pairs safari and yoga. populate don't just want a break from the office they.
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